While at the Patchings Art Festival in June 2014, I had the pleasure of meeting with Adrian Weber, Head of Marketing for Caran D’ache. It was a most interesting interview where Adrian shared his insights, and the history of Caran d’Ache, some of the artists that have used their products, the challenges that Caran d’Ache are facing to meet ever tightening regulations, and much much more.

Caran d’Ache background

Adrian Weber of Caran d'Ache

Click to enlarge

Caran d’Ache, founded in 1915 by Arnold Schweitzer, was a product of Switzerland’s long history of watchmaking and jewellery manufacture. Today, it is the epitome of superior quality and recognized expertise. The company is Switzerland’s only manufacturer of Caran d’Ache pencils, Caran d’Ache Pastels, fine-arts materials and luxury writing instruments, and is a symbol of Swiss technical excellence, precision, reliability and innovation. Each product is created by hand in the Geneva workshops and brings together the traditional expertise of master craftsmen and the performance of computer-assisted machine tools.

Connect with Caran d’Ache


Next Steps

If you found this interview interesting, inspiring, revealing or helpful then please share your thoughts using the reply box below – Thanks 🙂

 

Pin It on Pinterest

FREE Drawing Course

Signup to my mailing list today and you can download this free, two week step-by-step drawing course eBook.

You have sucessfully subscribed! Please check your email for the download link