While at the Patchings Art Festival in June 2014, I had the pleasure of meeting with Adrian Weber, Head of Marketing for Caran D’ache. It was a most interesting interview where Adrian shared his insights, and the history of Caran d’Ache, some of the artists that have used their products, the challenges that Caran d’Ache are facing to meet ever tightening regulations, and much much more.
Caran d’Ache background
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Caran d’Ache, founded in 1915 by Arnold Schweitzer, was a product of Switzerland’s long history of watchmaking and jewellery manufacture. Today, it is the epitome of superior quality and recognized expertise. The company is Switzerland’s only manufacturer of Caran d’Ache pencils, Caran d’Ache Pastels, fine-arts materials and luxury writing instruments, and is a symbol of Swiss technical excellence, precision, reliability and innovation. Each product is created by hand in the Geneva workshops and brings together the traditional expertise of master craftsmen and the performance of computer-assisted machine tools.
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Watercolour and pencil artist, passionate about drawing and painting the world around me in watercolour, and using social media to share my story. Join in and take part in my journey by using the links below.
Ian thank you so much for this most interesting interview with Adrian Weber. I learned alot about this wonderful company from you in this interview. I am impressed to hear the huge effort that Caran d’ache go to in order to create the perfect product for artists.